Integrated Work

My area of expertise is the workflow orchestration and content production for integrated advertising campaigns and brand identity overhauls. My role merges 360° program-level roadmapping with tactical execution of assets, including broadcast/video (SAG and non-union), print, social, animated display, OOH, audio, landing page, packaging and in-store displays, 3D/C4D, photo/retouching, and other custom rich media units. I am a true production generalist and my passion is partnering with creative teams and production partners to bring ideas to life.

Con Edison | Broadcast

Magnolia Network | Logo, Tagline, Brand + Motion ID

Sallie Mae | Docu-Series

NYC Marathon | 50th Anniversary TVC

ESPN | Extreme Sports | On-Air Packaging (C4D)

Con Edison | Broadcast

Con Edison | Broadcast

Shutterstock | Social Campaign

Amazon Ads | Times Square Takeover

Con Edison | Broadcast

National Jewish Health | Broadcast

TradeStation | Logo, Tagline + Brand ID

Con Edison | Union Square Takeover

Amazon Advertising | Live Action Case Study

Bronx Zoo | OLV

Perrier | Packaging + 3D Rendering

Amazon Ads | Cannes Lions Livestream

TradeStation | Launch Event at The Oculus

Bronx Zoo | Union Square Takeover

Amazon Ads | WeTransfer Skin